About

Who this is… I’m the Nate Shivar of Atlanta, GA. It’s not a common name…if you Google it, then you pretty much get all my profiles. Here’s all about me professionally and personally…

What is here… Anything that’s not directly work related that I want to have a personal record of and that I think would be useful or interesting to people on the Internet! It’s mostly book reviews, personal experiences, and problems I’ve solved that you can’t find the solution anywhere else. The site is mostly for personal use (most posts are private), but the site also to forces me to practice writing in public. Lastly, I work on the Internet for clients. So if there’s some oddball test or experiment that I need to run…it’s going to be on here.

What is not here… Random opinion, family life, minutiae, facts you can easily find with a quick Google Search. Also, there’s no dollar-a-word prose – it’s a personal blog. Please don’t take anything on here too seriously. There’s no heavy editing or second drafts here.

Why this is here… because I love having a personal website! I’m the kind of person who misses the heyday of GeoCities, blogs, and RSS feeds. I’m also into open Internet standards like email, RSS, ActivityPub, etc. I’m trying to build what I want to see in the world.

Contact

Due to parenting, personal, and business commitments – I’m pretty hard to get in touch with. However, I do love to hear from actual human readers. You can email me via nate@shivarconsulting.com. You can also ping me on Threads or Mastodon and find all the accounts here.

Activities I’m Doing Now*

*concept inspired by nownownow.com – you should do it too :)

I’m currently living in the city of Atlanta in the Grant Park neighborhood. I’m a little biased, but it’s definitely the best neighborhood in the best city in the world.

Spending lots of time with my family. Day to day life is a the predictably unpredictable flurry of parenting, work, and daily living.

I run my own business with just me and a editor / assistant.

My business revolves working with a few clients with search marketing & content strategy. However, I spend most of my time as a sort of “digital property developer” – buying, growing & selling small to midsize websites.

I had been really into running (especially trail, half, and full marathons), but, I’ve been doing more strength training lately – and even some swimming (at the amazing MLK Recreation Center in the Old Fourth Ward).

I’m also spending a bit of time hiking & camping as often as possible – and visiting all the museums & parks in Georgia.

Professional Background

I run Shivar Consulting (incorporated as ShivarWeb LLC*) – a small marketing consulting & media company. I also run a range of online publishing projects and also do marketing consulting for some amazing clients. My main wheelhouse is search marketing with a focus on Technical SEO and Content Strategy, but I do a lot of fun marketing stuff. If you run a local service business, you might be interested in Nuthatch Marketing, where my team and I focus solely on local search marketing.

*though, I no longer own or operate shivarweb.com – I sold that site.

In the past, I’ve done a lot of other things before my current business. The major career points are:

• Nebo Agency – I was the Senior SEO Specialist at an (awesome) Atlanta, GA marketing agency.
• Shivar Web Consulting – freelance marketing and web design. This business failed, and got re-founded as my current business.
• UGA Campus Transit – drove buses & trained new drivers.
• Shivar Brothers – random hustlin’ projects. All these failed, but I learned so much *doing* than reading.
• Borders Bookstore – sold physical books.
• 84 Lumber Company – sold building materials.
• UGA Rec Sports Complex – supervised the UGA Intramural Fields.
• Ash Plumbing – learned how to plumb.

Personal Background

• Spent most of my childhood in The Philippines. Mabuhay!
• Lived in a small town of outside of Athens, GA for high school & part of college.
• Graduate of the University of Georgia in International Affairs. Go Dawgs!
• Have lived in Athens and later moved to Atlanta.
• Currently live in the beautiful Grant Park neighborhood. I’m a proud Atlantan & Georgian.

What I’m Interested In

Here’s a random stream-of-consciousness list with no rhyme, reason, or limit….

Atlanta, GA. University of Georgia. Hawks. Braves. Falcons. Dream. Atlanta United. A good travel book. The Whigs. Grouplove. Bill Bryson. Mohsin Hamid. Johnny Molloy. Mozilla. WordPress. National Parks. National Wilderness Preservation System. State Parks. Libraries. Hiking. Walking. Backpacking. The Cohuttas. Trail Maintenance. Bike Commuting. Reading. Running Atlanta. Doing long–distance runs. Hiking. Backcountry Camping. Visiting Every State Park in Georgia. Building websites. Trying out new web technology. Marketing. Commuting by bike. Traveling. Exploring Georgia. The Philippines. Maps. Birding. Spending time with family and friends. Walking. Planespotting.

Miscellaneous Legal Items

This site is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for this site to earn fees by linking to Amazon.com and affiliated sites. I’m not a huge fan of Amazon, but I can’t deny that that’s where people buy stuff, and I figure I’d let them pay my hosting fees. But, especially for books, do support your local library or some other retailer to keep Amazon on their toes.

I reserve copyright to all content, including images on this site. However, if you are a human reading this, please by all means make use any images on a site that you own along with a link back for attribution. In other words, just follow the Creative Commons Attribution licensing. Thanks!

Peace!