Impossible To Ignore by Carmen Simon

Impossible To Ignore

Impossible To Ignore by Carmen Simon is a groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore.

The main premise of the book is that the most important key to business success is to influence other people’s memory. While most people are concerned about their own memories, Simon argues that what matters most is influencing the memories of others.

The book provides readers with an easy-to-follow instruction manual for getting attention, being memorable, and influencing others. It covers topics such as learning game AI programming, early language development, a history of US, acculturation, psychology, preservation of learning, topics in cognitive science, the literary mind, and the great acceleration.

Impossible To Ignore is an insightful book that provides readers with useful strategies for creating memorable content that will influence decisions. It is a must-read for anyone looking to make an impact in the business world.

What I Liked

I liked that it’s well-structured and meant for team discussion, especially at an agency or corporate team.

What I Did Not Like

It’s very corporate and honestly pretty boring (ironically). I would not read it unless I was in a group trying to get on the same direction about building content campaigns.

Impossible To Ignore by Carmen Simon
$14.23
In Impossible To Ignore, Carmen Simon focuses on how to create memorable messages that stick in people's minds. I found the book packed with practical tips for influencing others' memories, which is crucial for business success. While it’s well-structured and great for team discussions, I have to admit it felt a bit too corporate and, at times, dull. It’s definitely a solid read if you're part of a group strategizing on content campaigns, but I wouldn't pick it up for casual reading. Overall, it’s insightful, just not the most exciting.
Pros:
  • Groundbreaking approach to creating memorable messages
  • Provides easy-to-follow instructions for influencing memory
  • Insightful strategies for making an impact in business
Cons:
  • Very corporate and somewhat boring
  • Not engaging for individual reading
  • Best suited for group discussions only
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02/14/2025 12:12 am GMT
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